Agriculture is a major business in Somerset. Farming of sheep and cattle, including for wool and the county's famous cheeses, most notably Cheddar, are traditional and contemporary, as is the more unusual cultivation of willow for basket weaving. The largest employment sectors are retail, manufacturing, tourism, and health and social care.
Somerset has a variety of light industry and high technology businesses, along with the traditional agriculture and an ever-increasingly important tourism sector. With its good links to the motorway system, Bridgwater has developed as a distribution hub for companies such as Argos, Toolstation, Morrisons and Gerber Juice. AgustaWestland manufactures helicopters in Yeovil, and Normalair Garratt, builder of aircraft oxygen systems, is also based in the town. Many towns have encouraged small-scale light industries, such as Crewkerne's Ariel Motor Company, one of the UK's smallest car manufacturers.
Tourism is a major industry, attractions include the coastal towns, part of the Exmoor National Park, the West Somerset Railway (a heritage railway), and the museum of the Fleet Air Arm at RNAS Yeovilton. The town of Glastonbury is home to the famous annual open-air rock festival held in nearby Pilton.
In 2008, a public sector inward investment organisation was launched, called Into Somerset. The intention of the organisation was to grow the county's economy by promoting it to businesses that may look to relocate from other parts of the UK and the world, an ideal opportunity for businesses to relocate to a serviced office in Somerset.